Are you looking to create a mobile app but unsure where to launch it first? Which platform would be better for releasing your first-ever mobile app- iOS or Android?
With the reports saying that Google Play Store and Apple App Store are together capturing 79% app industry, both are leading platforms. But for many startups and businesses, choosing the right platform for the first mobile app is a critical decision that can determine your early growth trajectory.
While Google Play Store and Apple App Store both have massive user bases and revenue opportunities, choosing between the single platforms is a challenging decision. Each platform has its advantages, user demographics, development complexities, and monetization potential.
However, when it comes to iOS app vs Android app, the choices are really difficult. This is where we are breaking it down to help you make the right decision.
1. iOS App Vs Android App: Market Position
When it comes to evaluating the market position of these operating platforms, both have their reputation and positions. Both app stores are capturing the majority of the app market, but Google Play Store is still dominating the market with a 71% user base, while iOS is capturing 29% of the market.
Before you make an immediate decision to hire app programmers, you need to understand that Android will be the go-to platform if you are targeting a broader, global audience. On the other hand, iOS has its significant user base in areas where users are often more willing to spend on apps and in-app purchases.
In a Nutshell, choose to launch an app on the Google Play Store if you are targeting a global and diverse audience, whereas iOS would be the ideal option when you are targeting high-income regions.
2. iOS App Vs Android App: Development Cost & Time
The another pramaeter that you need to evaluate whil deciding to launch an app is tits development and cost. Both native apps are developed using the platform-specific programming languages.
Like for Android- Java and Kotlin, and iOS- Objective-C and Swift are widely used. But the question is, how much time and cost does it take to develop an app when it comes to choosing between iOS and Android platforms?
For Android apps, developers have to address a wide range of screen sizes, devices, and OS versions, which may lead to a longer time in development and testing an app. The average cost to create an Android app would take around $20,000 to $25,000+, depending on the project requirements.
For iOS apps, it follows more streamlined and limited device variations, which results in faster and cheaper app development. If you are choosing to hire iOS app developer in India, the average cost to create an iOS app would range between $15,000 to $20,000+.
In a nutshell, if budget and speed-to-market are key, iOS might be the more practical first step.
3. iOS App Vs Android App: Deployment Difficulty
No matter how brilliant the app ideas you have, it is of no use if they fail to get deployed on the app store. Different app stores have different app deployment guidelines.
Apple follows a rigorous review process that may take several days and may result in rejection for non-compliance with the rules. Whereas, Google Play Store’s guidelines are more developer-friendly with faster and less strict approvals.
For this reason, many startups first prefer to create their presence on the Google Play Store and then launch another version on iOS.
In a nutshell, if you are looking to market an app quickly with more control, then opt for Android, as it offers greater flexibility.
Final Thoughts: Which Platform To Choose and When for the App Release?
Well, there is no standard answer to this a it all depends upon your target audience, budget, timelines, business goals, and more. Still, we have tried making it simpler for you.
Choose to hire an iOS app development company if:
- You’re targeting the audience with high income.
- It would be the ideal option when you want to monetize via in-app purchases or premium pricing.
- When you are ready to deal with a controlled ecosystem and faster development.
Choose Android first if:
- You are targeting the wider audience in emerging markets.
- You prefer building a free or ad-based app.
- You are ready to create an app with different screen sizes for different devices.
Pro Tip:
If you are looking to create your digital presence on both platforms, then choosing to start with cross-platform frameworks would be an ideal option. The top frameworks you can refer to using Flutter or React Native, that ensure a native like user experience.
Conclusion
The iOS vs Android dilemma doesn’t need to be a roadblock. This blog is not drafted to declare any winner here. Your ultimate decision of choosing the platform should align with your audience and goals. And you’re already a step ahead in your mobile app journey.
Need help deciding the right platform for your app idea? Reach out to experts android app developers in India, who let you build your first app with clarity and confidence.
